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Web development

The Most Exclusive, Intriguing, Top-Notch & Tasteful Web Designs!

We help you get the most customized, interactive and functional web designs, we’re developing your business by each step. Get your own web NOW!

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Website Of Your Choice, And World Interest!

We develops your websites that are aimed to cater in best interest of your business and rove to be healthy not just for you but for your own clients, ensuring the interest of your potential clients is a guarantee Brand gives.

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Website Desing Process

1. Discovery Phase

For larger projects, we conduct a discovery phase using a variety of analysis methods to look at what your business and customers need:

Needs assessment – we take a strategic approach to assess the needs of the organization; looking at long-term objectives and internal and external influencers.

Research – this includes desk research (competitor and industry) and stakeholder and user interviews. We look at existing analytics and use tracking tools like Crazy Egg and Full Story to give vital information about user behavior within the existing website.

Site goals review – we investigate what customer and business need the website must address, and what functionality is required to achieve this.

Analytics review – using Google Analytics, we’ll study the current site performance; looking at the user flow, pages that users ‘drop off’, average view time, and bounce rate. We typically look over the last year’s data to get a realistic picture over time.

Conversion review –  conversions can be call-back requests, contact form completion, offers redeemed, online sales, phone calls recorded from the site, or download content requests. We’ll assess what elements are converting well, and not so well.

User persona creation – crucial to the process, this involves developing typical user-profiles and informs the design process. By learning about each type of user’s needs and creating a user flow chart, we can enhance the experience of each user.

Sitemap creation – here we identify pages (like a contents table), as well as the hierarchy of the pages. We decide the pages to keep and remove and may restructure top-level navigation to improve user experience.

Sketched low fidelity wireframes – we create this site outline with the client face-to-face as a starting point for the visual design and structure of the website. It helps to illustrate how the content and functionality will be laid out on a page, as well as considering user needs and journeys.

Flow/process diagrams – we map out the users’ flow through the site from the first hit to the end goal.

Identify functionality requirements – we create a technical specification document that outlines how we’ll build the website.

2. Content and SEO

Content review – whether it’s a new business start-up or a long-established business, reviewing the content involves assessing the information needed to tell your story, key marketing messages, the brand style and tone of voice, and the balance of text against photography, graphics, video or downloads.

Content plan creation – we either work with clients to develop new copy or our writer conducts interviews with key stakeholders and drafts the copy from there. This is a real collaboration between the client, writer and developer to make sure the content works within the design and sets a tone that supports brand and communication objectives.

Search Engine Optimisation (SEO) audit – here we take a snapshot of where the site currently ranks in the main search engines, such as Google or Bing. This informs the development and acts as a ‘stake-in-the-ground’ for analysis of the new website’s SEO performance. For this, we use tools SEMRush, Moz, Web Page Test, and Google Webmasters. This guides future content development.

SEO strategy creation – we create an SEO plan for the launch and ongoing support on a monthly basis. This could include site audits, technical error fixes (broken links), blog content creation, link-building activity, or local search optimization.

3. Creative and User Interface (UI)

High fidelity wireframes – here the site starts to come to life as we develop more realistic content, fonts, image dimensions, or button styles, which helps to visualize how the site might work before adding color or imagery.

UX and UI designs – we apply the brand guidelines to the user interface (UI) and begin building content for the site (animations, photography, copy, etc.) Using our flow diagrams from the discovery phase, we optimize the user experience (UX) to make sure it’s engaging and efficient.

Envision clickable prototype – this allows us to transform static designs into clickable prototypes. The Invision tool means we can easily collaborate with clients and content creators, as all parties can add comments.

Interactive and animated mockups – this shows how content will appear. We also study and plan how buttons animate (cursor hover state)

3. Creative and User Interface (UI)

High fidelity wireframes – here the site starts to come to life as we develop more realistic content, fonts, image dimensions or button styles, which helps to visualise how the site might work before adding colour or imagery.

UX and UI designs – we apply the brand guidelines to the user interface (UI) and begin building content for the site (animations, photography, copy, etc.) Using our flow diagrams from the discovery phase, we optimize the user experience (UX) to make sure it’s engaging and efficient.

Envision clickable prototype – this allows us to transform static designs into clickable prototypes. The Invision tool means we can easily collaborate with clients and content creators, as all parties can add comments.

Interactive and animated mockups – this shows how content will appear. We also study and plan how buttons animate (cursor hover state)

Website Development Process

1. Development

This is the most technical part of the build, so we’ve explained some techie terminology and the tools we use:

Version control with Git Hub – a digital repository, where we can access our projects and all the versions of each website code. This is great as it means we can track changes, revert back if something goes wrong, and collaborate on the code with multiple developers.

Hosting setup on your own preferred hosting platform – which makes it super-personal for you.

Install Content Management System (CMS) – for this we tend to work with the technology required for your work, based on what you want to achieve:  Laravel or WordPress.

Build of front-end mobile responsive templates – this is important because Google indexes content that’s designed to be responsive on all devices and it makes the website function well for users across all devices.

Create database and custom fields – for content uploading in the CMS (e.g. WordPress or Laravel). We’ll create text and image fields for each area of content and, if the budget allows, we also provide an online image crop tool.

Install/Setup plugins and 3rd party CRM (Customer Relationship Management) tools – examples of these include marketing automation tool SharpSpring, Salesforce, Pipedrive, and Hubspot or Podio, Zoho

Populate the site with content – we work with the client to add the agreed content throughout the site.

Optimize code – this improves site speed, which is great for SEO. For example, by minimizing the CSS and JavaScript, we can improve website speed.

Cross-browser and device testing – we test that the website works perfectly on all browsers, such as Chrome, Safari, Internet Explorer, Edge, or Firefox, as well as across devices, including desktop, tablet, and mobile (iOS and Android).

User acceptance testing – we invite small groups of users to our testing lab to gain feedback, create a bug list, and discuss any amendments with the client.

Two rounds of design amends – we typically have two rounds of amends to finalize and finesse the website for a soft launch.

2. Use of language

  • JavaScript
  • Java
  • HTML
  • CSS
  • React
  • Angular
  • Objective C
  • Scala
  • Python

3. Front End development

1. Helps create the user experience within a browser.
2. Requires creative, technical, and communication skills.
3. Employment and salary projections are promising

A Front End developer (dev) works with designers and Back End devs to create a website. Front End devs use programming languages and frameworks to create what a user experiences in a browser.

Everything a Front End dev does ensures a great user experience. All the neat flourishes or seamless page loading is the result of a Front End dev. While a developer may care about a site’s appearance, their job is first and foremost about performance. Front End devs need to be both creative and technical because they work with both web designers and Back End devs.

A Front End dev uses HTML, CSS, and JavaScript to create what a user experiences within a browser.

4. Back End development

A Back End dev uses a set of Back End developer languages to bring the Front End language of a developer to life. While a Front End dev creates the user experience within a browser, the Back End dev is creating the logic that makes those requests a reality. In some ways, a Back End dev is creating the brains and logic of the website.

Back End devs can be more technical and organized, but they are still a part of a larger team. While they need to know how to create the logic that efficiently pulls the data to fulfill a request, they also need to communicate their needs and potential limitations to the Front End dev.  They are also responsible for maintaining this logic system. Back End devs are working with databases, servers, an application programming interface (API) that creates a structure for component interaction and the integration of all these processes.

Back End devs are using Back End programming languages such as Ruby, Python, PHP, Java, Microsoft’s .Net framework, and data management tools like SQL and MySQL to satisfy a user’s request. In the previous example with Amazon, a user’s request starts a chain of both seen and unseen events. A user enters a search term that then leads to thousands of results all in under a second. The user experiences everything a Front End dev created while enjoying the benefits of rapid information retrieval using logic created by a Back End dev. If a user clicks a button to go to a new page, or if a website has an infinite scroll feature, the Back End dev is responsible for making sure the user gets to the right page.

A Back End dev uses Ruby, Python, PHP, SQL, and other Back End programming languages to develop and maintain the Back End logic of a website.

5. Website Launch

We run a series of final checks and make sure the client has the skills needed to start working with their new site. These include:

Final SEO checklists – our SEO team runs a final audit.

Install tracking tools – such as Google Analytics and Google Webmaster. This will help us analyze website performance. We also use our own Audience Tracker, a website tracking tool specifically for business-to-business clients that enables clients to gather valuable analytics. If the visitor to your site has registered their IP address to a business, then we can pull this data into our Audience Tracker.

Client training – we provide training and an easy CMS ‘how to’ manual so that clients can quickly and easily add new content, images, and video and create landing pages to keep the website fresh.

Bug tracking – we offer two weeks of free bug tracking to fix any issues that crop up post-launch.

6. Website Maintenance

To make sure our clients keep their website in tip-top shape, we recommend that anyone with a CMS website invests in a support and maintenance plan. This involves three main elements:

  • CMS and plugin updates – to prevent hacking and for additional security.
  • Security checks – through our software, for example, Securi’s security hardening plug-in.
  • Backing up – we run back-ups locally on our test server to see if anything breaks. If you have a bug, you can report it to us via our bug tracking tool.

Only best websites

May it be service based, information based, app based website, or more…
our sleek development plans make you grow effortlessly!

Custom, WordPress, Spotify, & More

You can have the website made on any platform, with any functionality imaginable and BEYOND, Brand guarantees perfect realization of your digital dream

Strategizing

Analyzing the information acquired, strategies are designed to deliver the perfect design keeping in view the UI & UX, and all else needed for your end, too.

Testing

Everything, before reaching you… is tested with rigor and thoroughness to remove all potential elements which may slow you down. Swiftness is the key!

Analysis

First step towards your specific website is the analysis of the target populace, the scope of business and every minutest influence.

Development

Next step is the development. This is where the visioned comes true and ideas come to life. It takes great effort, focus and time… results are magnificent!

Deployment & Delivery

After the exhaustive testing, assuring the quality, deployment is done and the marvel, the state-of-art & the wonder… is delivered to you!

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